如何让你的网站讨好搜索引擎

作者：袖梨 2022-07-02
    经过在公司将近2年网络营销的反复实践，并根据http://www.google.com/webmasters/guidelines.html，总结出一些目前针对搜索引擎进行网站优化的精华要点，希望对同学们有所帮助。
1. 尽量以>作为代码的开始端，并模块化javascript和CSS，尽量使用include使之独立与HTML页面。
2. 如果网站内容的访问需要会员登陆或者有密码保护，请开放给搜索引擎的Spider或者Robot。
3. 如果网站的内容是用PHP，ASP或者JSP等script动态生成的，需要通过Apache的Mod_Rewrite或PHP的Path_Info进行URL重写和优化，以便做成类似静态页面的URL。如：可以把http://www.domain.com/article?id=123&cat=abc映射成为http://www.domain.com/article/123/abc或http://www.domain.com/article_123_abc.htm。
4. 尽量避免不必要的跳转和重定向页面或会产生3xx的类似机制。
5. 保持HTML中标签中的内容与真实文章或内容的标题保持一致，并尽量做到每个页面的唯一性。<br />6. 使用<H1>和<H2>标签来表示真实文章或内容的标题和副标题，如果为了保持美观，请使用CSS进行定义。<br />7. 尽量保持每个<IMG>标签中有ALT属性，而且最好所有的ALT属性都有内容。<br />8. 建立一个结构清晰和有意义的网站导航页面。<br />9. 在网站的根目录</a>建立一个robot.txt文件，如果对搜索引擎没有任何特殊要求，则内容为*；或者加入对搜索引擎要求的一些script。<br />10. 尽量不要使用frame结构来呈现网站。<br />11. 尽量使网站的代码符合W3C</a>的HTML 4.0或XHTML</a> 1.0规范。<br />12. 对网站比较主要的内容或学术文章，尽量转换成PDF格式。因为PDF格式的文件天生的Page Rank就是3。<br />13. 尽量使网站的结构趋向于扁平化，最好不要超过3层。</FONT><br /> </div> </div> </section> <section class="wrap-box"> <div class="g-tit"> <h2>相关文章</h2> </div> <ul class="s-list nobord notop"> <li> <a href="/art-455397.htm" class="s-card"> <div class="s-card-l"> <p class="tit">明末渊虚之羽轮回之环・重生怎么获取 轮回之环获取方法</p> <div class="info"> <span class="person">游戏攻略</span> <span class="time">2025-08-10</span> </div> </div> <div class="s-card-pic"> <img src="/images/lazy.gif" data-src="/uploads/20250808/logo_68955cb00e8f01.jpg" alt="明末渊虚之羽轮回之环・重生怎么获取 轮回之环获取方法" /> </div> </a> </li> <li> <a href="/art-455398.htm" 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